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SOUTHEAST Session: America is facing a challenge that threatens our economic future: a widening skills gap between the jobs available in industry and the preparation of our workforce. In this engaging talk, this Presentation will explore why this gap exists—and how we can close it. Drawing from years of experience and insights the presenter will highlights the historical shifts that shaped America’s workforce, the rapid pace of technological change, and the mismatch between traditional education pathways and modern industry needs. The talk will emphasize that this is not just a labor issue, it’s an innovation issue, a productivity issue, and ultimately, a national competitiveness issue. With a practical, solutions-driven approach, Mark Goodman outlines strategies for building stronger partnerships between educators, employers, and policymakers. He shares success stories from companies and training programs that have embraced hands-on learning, technical certifications, and competency-based education to develop a highly skilled workforce.

SOUTHEAST Session: This fireside chat will explore the role of ecosystems in accelerating smart manufacturing. Together, Elise and Enrique will discuss how manufacturers can break down silos, connect cloud, IoT and frontline technologies, and drive meaningful value through collaboration. Drawing on Tulip's composable software and Zebra's expertise in real-time visibility and automation, the conversation will highlight practical examples and a forward-looking vision of ecosystems in action.

Speaker at SOUTHEAST: Will Healy III, Global Industry Manager - Fabricated Metals, Teradyne Robots / UR

Speaker at SOUTHEAST: Elise Jones, Head of Corporate Marketing, Tulip Interfaces

Speaker at SOUTHEAST: Rupal Nanavati, Digital & IoT Transformation Leader, Sutherland

Speaker at SOUTHEAST: Mark Goodman, Director of North American Commercial Sales, Amatrol

Speaker at SOUTHEAST: Tyler Boykin, Vice President, Orases

Speaker at SOUTHEAST: Isabel Jardine, Senior Manager, Solutions Consulting, MaintainX

SOUTHEAST Session: Most manufacturers begin their AI journey with high expectations, yet research shows that 95 percent of GenAI projects fail to create real business value. A common trap is the shiny object syndrome, where leaders and empowered employees chase trendy tools that look impressive but do little to address core operational challenges. This is why only 5 percent of enterprise-built AI tools ever make it into production. The companies that succeed take a different path. They delve into the business itself, uncovering where AI can make the most significant difference. Predictive maintenance that prevents costly downtime, quality control that reduces waste, and supply chain optimization that improves resilience are just a few areas where measurable impact becomes possible. What often separates success from failure is expertise. Internal teams, no matter how skilled, can be limited by organizational bias, resource gaps, and familiar ways of thinking. That is why internal builds succeed only a third of the time. Third-party AI experts, on the other hand, bring fresh perspectives that identify blind spots, challenge assumptions, and apply proven frameworks that raise the success rate to nearly 70 percent. With the proper guidance, AI stops being an expensive experiment and becomes a powerful, revenue-generating asset. For manufacturers, this shift marks the difference between falling behind and building a sustainable competitive edge.

SOUTHEAST Session: Digital twins are rapidly becoming a cornerstone of advanced manufacturing, enabling companies to simulate, optimize, and validate their production processes in a virtual environment before committing to physical execution. This presentation explores the value of digital twins specifically in the domains of CNC machining, robotic automation, and the broader virtual factory. In CNC machining, digital twins replicate the behavior of machines, tools, and part geometries, allowing for precise simulation of toolpaths and real-time detection of potential collisions, over-travel, and inefficiencies. By simulating the exact machine kinematics, spindle dynamics, and tool libraries, manufacturers can reduce setup times, improve part quality, and significantly lower the risk of costly rework or downtime. In robotic work cells, digital twins mirror robotic behavior, motion, and task sequences. This enables manufacturers to program, test, and optimize robot trajectories and tool interactions virtually - ensuring safety, cycle time optimization, and maximum utilization of expensive automation assets. Collision detection, reach analysis, and process synchronization can all be handled digitally before deployment on the shop floor. At the virtual factory level, digital twins provide a holistic view of the entire manufacturing environment - integrating machines, robotics, material flow, operators, and logistics into a unified simulation. This enables strategic decision-making, accurate capacity planning, and the ability to test process changes in a risk-free virtual environment. The result is greater agility, resilience, and efficiency across the entire production lifecycle. Attendees will gain insight into how digital twins reduce risk, increase productivity, and enable smarter planning across manufacturing operations. By harnessing digital twins in CNC machining, robotic systems, and factory-wide simulations, companies can accelerate their journey toward digital transformation and fully realize the promise of Industry 4.0.